|
|
"A comprehensive, collaborative elections resource."
|
DNC Studies Independent Unit to Run Kerry Ads
|
|---|
| Parent(s) |
Race
|
| Contributor | User 13 |
| Last Edited | User 13 Apr 23, 2004 10:57am |
| Logged |
0
|
| Category | News |
| Media | Newspaper - Los Angeles Times |
| News Date | Friday, April 23, 2004 06:00:00 AM UTC0:0 |
| Description | subscription required for complete article
Opening a new front in the campaign advertising war, the Democratic National Committee is developing plans to establish an unprecedented independent unit to run ads supporting Sen. John F. Kerry, party sources say.
Although senior officials say the party has not yet approved the plan, the DNC has hired a political operative to direct what could become a major effort to support Kerry, the presumptive Democratic presidential nominee, with advertising in key states.
The Republican National Committee, which spent large amounts on advertising to support George W. Bush's campaign in 2000, is leaning against its own advertising effort this year, largely because of restrictions imposed by the McCain-Feingold campaign finance law, party officials said. Instead, the RNC intends to focus primarily on grass-roots organizing.
These contrasting decisions could significantly affect the campaign battlefield, especially after the national party conventions this summer. At that point, spending laws will leave Kerry and President Bush with less money for advertising than they have available now.
In 2000, Bush and Democrat Al Gore relied heavily on party advertising to supplement their own efforts: During the general election campaign, each national party spent more on television than did its presidential candidate, according to studies. |
| Share |
|
|
2¢
|
|
| Article | Read Full Article |
|
| Date |
Category |
Headline |
Article |
Contributor |
|
|
