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"A comprehensive, collaborative elections resource."
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Twitter Reveals New Ad Rules After Enabling Election Propaganda
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| Contributor | RP |
| Last Edited | RP Oct 24, 2017 05:25pm |
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| Category | Rule Change |
| Author | Dell Cameron |
| News Date | Tuesday, October 24, 2017 11:00:00 PM UTC0:0 |
| Description | The company says it will now disclose the total cost of all ad campaigns and share who purchased them. Information will also be made available to users about ads that specifically targeted them, as well as which personalized information made them eligible for such targeting.
Moreover, Twitter said it will now require ads associated with political parties and candidates to be clearly identified. “To make it clear when you are seeing or engaging with an electioneering ad, we will now require that electioneering advertisers identify their campaigns as such,” the company said. “We will also change the look and feel of these ads and include a visual political ad indicator.”’
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