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  There’s nothing outrageous about PPP’s Kentucky Senate poll
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Last EditedMr. Matt  May 28, 2013 02:50pm
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AuthorMatthew Hurtt
News DateTuesday, May 28, 2013 08:00:00 PM UTC0:0
DescriptionI got annoyed Tuesday when folks began using the Twitter hash tag #pppquestions to criticize Public Policy Polling’s recent Kentucky Senate poll. It’s no secret that PPP is a Democratic polling firm, but the reaction from the right-of-center Twitterverse — including the NRSC’s Brad Dayspring and the RNC’s Sean Spicer — bothered me.

The charge, highlighted in a post on The Right Sphere, is that PPP is “push polling” voters in Kentucky regarding the potential Senate match-up between Republican Senate Minority Leader Mitch McConnell and Kentucky’s Democratic secretary of state, Alison Lundergan Grimes.

The American Association for Public Opinion Research (AAPOR) defines push polling as “a form of negative campaigning that is disguised as a political poll. ‘Push polls’ are actually political telemarketing — telephone calls disguised as research that aim to persuade large numbers of voters and affect election outcomes, rather than measure opinions.” Push polls survey far more people than political polls, and their results aren’t recorded.
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