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  Meg Whitman team studying 2 CEOs' winning runs
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ContributorJason 
Last EditedJason  Apr 15, 2010 07:15pm
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CategoryStrategy
AuthorCarla Marinucci
MediaNewspaper - San Francisco Chronicle
News DateTuesday, April 13, 2010 01:00:00 AM UTC0:0
DescriptionLegions of wealthy business executives have tried and failed to make the jump to politics, but the team of Republican gubernatorial candidate Meg Whitman wants to ensure she never makes that list. They've carefully examined the lessons of a pair of American corporate leaders-turned-politicians as a model for her run at California governor.

The former eBay CEO's veteran strategy team has dissected the experiences of the late Michigan Gov. George Romney, who had headed American Motors Corp., and media mogul and current New York City Mayor Michael Bloomberg.

The failed California political campaigns of Northwest Airlines' Al Checchi, energy executive Michael Huffington and tech entrepreneur Steve Westly are a reminder, Whitman's senior strategist Mike Murphy said, that "there have been a lot of wealthy people and entrepreneurs who have run for office, ... and the conventional wisdom is that wealthy candidates don't do well."
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