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  Brewer in dispute with real Sam Adams
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ContributorServo 
Last EditedServo  Oct 25, 2007 12:35pm
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CategoryAmusing
MediaWebsite - Yahoo News
News DateThursday, October 25, 2007 06:00:00 PM UTC0:0
DescriptionThe Boston brewers of Sam Adams beer objected when they learned that a mayoral campaign here included Web sites invoking the name of their product.

What they didn't realize is that Sam Adams is also the name of the candidate — and has been since before the beer hit the market.

Portland's Sam Adams is both amused and concerned. His campaign staff consulted lawyers Tuesday.

The slogan "Sam Adams for Portland Mayor" is already on his Web site ([Link] and soon may grace yard signs and bumper stickers for the 2008 election.

"They say they've been using this trademark since 1984," Adams said. "I've been using it since 1963."

Boston Beer's Helen Bornemann said she didn't know there was a real Sam Adams running for mayor when she sent the letter.

Bornemann said she's willing to discuss Adams' use of his name on his Web sites "probably for the length of the time the election is being held."
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