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  For Braun, a different manner of serving
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ContributorThomas Walker 
Last EditedThomas Walker  Apr 24, 2006 12:59pm
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MediaNewspaper - Chicago Tribune
News DateMonday, April 24, 2006 06:00:00 PM UTC0:0
DescriptionWASHINGTON -- After a groundbreaking career in politics--the first black woman in the U.S. Senate and a presidential candidate in 2004--Carol Moseley Braun is trying something totally new.

Braun, who also served as ambassador to New Zealand and Samoa, is introducing a new line of organic food--Ambassador Organics--that will include spices, teas and produce, though few other details are known.

"I see it as a continuing of my public service and my commitment to public service," Braun said. "If I can help people to eat healthier, if I can help Americans' diets to improve, if by my company I can help build the infrastructure that expands the availability of healthy foods, then I will have served in my retirement from electoral politics."

It is unusual for former high-level politicians to go into the consumer products business in this way, especially using a government title as a brand name. "Pioneering yet again, here she goes," Braun joked Friday. "Where no girl has gone before."

But her latest move provided grist for those who see her political career as a disappointment and Braun herself as someone with promise who proved unequal to the stature of the offices she held.
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