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  Shas launches its first drive targeting English-speakers
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Last Edited411 Name Removed  Mar 06, 2006 11:11am
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MediaNewspaper - Ha Aretz
News DateFriday, March 3, 2006 05:10:00 PM UTC0:0
DescriptionThe Shas party has launched a campaign for English-speakers for the first time in its 22-year history in an attempt to capture the small but crucial Anglo-Sephardi vote.

Headed by a volunteer corps of former Americans, the campaign is also planning to reach religious Ashkenazim who are disillusioned with the NRP, but are nevertheless interested in voting for a party with a strong educational platform.

"Just like Kadima goes to the Russians, we're trying to persuade Shas MKs to reach out to Ashkenazim and Anglo-Saxons," said Elhanan Kowalsky, a Shas volunteer from Petah Tikva.
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