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The 'Bradley Effect' is Back?
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Race
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Contributor | ScottĀ³ |
Last Edited | ScottĀ³ Mar 28, 2008 03:31pm |
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Category | News |
News Date | Sunday, March 23, 2008 09:00:00 PM UTC0:0 |
Description | Slate.com article.
An excerpt...
"Gallup's national tracking poll has Obama retaking the lead over Hillary after bottoming out on the day of his big race speech. Rasmussen's robo-poll, on the other hand, shows Obama losing ground since last Tuesday. True, even Rasmussen doesn't seem to be putting a lot of emphasis on his survey's 6-point shift. But isn't this week's primary race exactly the sort of environment--i.e.., the issue of race is in the air--when robo-polling is supposed to have an advantage over the conventional human telephone polling used by Gallup? Voters wary of looking like bigots to a live operator--'and why didn't you like Obama's plea for mutual for understanding that all the editorial pages liked?'--might lie about their opinions, a phenomenon known as the Bradley Effect. But they might be more willing to tell the truth to a machine. ...
P.S.: I take no position on this issue. I say wait for Pennsylvania. I've previously argued that the robo-pollers' truth-divining advantage might well have disappeared because, with all the computers now tracking expenditures and generating credit ratings, etc.--people are scared to tell the truth to machines too. But this theory was dismissed by Pollster.com's Mark Blumenthal as lacking "supportive evidence." Picky! But maybe Blumenthal's right, in which case Obama should be worried. ...
P.P.S.: Of course, the 'Bradley Effect' could be inflating Obama's numbers in both the Gallup and Rasmussen polls to at least some extent, in which case Obama should be very worried. ..." |
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