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Pennsylvania in line for a barrage of political advertising
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Contributor | Tony82 |
Last Edited | Tony82 Jun 13, 2004 01:22am |
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Category | News |
Media | Newspaper - Pittsburgh Post-Gazette |
News Date | Sunday, June 13, 2004 06:00:00 AM UTC0:0 |
Description | An unprecedented wave of political commercials will crest over Pittsburgh and other Pennsylvania markets in the next five months, bringing a sensory overload that will test the creativity of campaigns, strain the attention spans of viewers and heighten the competition for a finite amount of advertising time available between now and Nov. 2.
"The state of Pennsylvania in general and Pittsburgh in particular are going to be in the highest tier of targeted markets," said Ken Goldstein, a political science professor who studies political advertising at the University of Wisconsin. "There are battleground states and then there are battleground states. Pennsylvania is really a battleground." |
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